THE CREATION OF SHABI STARTED WITH AN IDEA OF HAVING A STREET CHIC BRAND FOCUSING ON UNISEX AND WOMENSWEAR.

BEING TOLD BY MANY FRIEND THAT MY STYLE IS DIFFERENT, A MIXTURE OF STREETWEAR AND FORMAL WEAR , I THOUGHT WHY NOT MAKING IT SOMETHIG UNIQUE, AND CREATE A BRAND WHERE PEOPLE CAN WEAR WHAT THEY WANT AND BE PLAYFUL WITH THEIR STYLES.

THE GOAL IS TO HAVE PEOPLE FEEL LIKE THEY CAN DO WHAT THEY WANT, AND NOT CONFORM TO ANY BODY NORMS WHEN IT COMES TO WHAT THEY WEAR

THERE IS ONLY ONE RULE HERE : CREATE A LOOK AND A STYLE THAT MAKES YOU UNIK AND SHOW OFF. ALL WE WANT IS TO SEE PEOPLE BEING ORIGINAL AND TO SERVE LOOKS